6 Crazy Off-Page SEO Checklist Points That Many SEOs Never Tell You

Off-Page SEO Checklist is a term you might have heard many times but still don’t know what it is and how it works!

Today’s article discusses six crazy off-page SEO checklist points that your marketing consultant never told you about. And by ticking these simple points into your SEO strategy, you might be able to win over your competitors and get more clicks and audience by using these simple off-page SEO techniques.

So, grab a mug of coffee and sit in tight to read more because we also have a little gift for our readers. But first, let me explain how important it is to have an Off-Page SEO Strategy.

Table of Contents

Why Off-Page SEO is important:

Off-page SEO is undoubtedly critical, and so is creating an Off-Page SEO checklist simply because, when you receive a backlink from other sites of the same niche, it indicates to the search engines the value of content and how amazing your blog is. And Search Engines like Google will naturally rank your website and consider you a subject matter expert for your website/blog content.

Even when you give an external link to another website of the same niche in which you are writing, it gives an impression to search engines that your website is using references from other authoritative sites in your blog. And it can give your website authority too for being an expert.

Having a website without an Off-Page SEO strategy is just like having a birthday party without sending any invitations to the party to your friends. Still, it is essential to mention that properly optimizing your website and having a solid On-page SEO checklist is as crucial as having an Off-Page Strategy.

6 Crazy Off-Page SEO Checklist Points:

These 6 strategies to your off-page SEO checklist will work like true magic but you have to give it some time to work it in your favor completely.

Ask Local Blog owners for local SEO Help
Related forums of your niche
Guest Posting is key
Disavow toxic backlinks
Always keep track of your Precious Backlinks
Proper Anchor text For CTR and bounce rate

Ask Local Blog owners for local SEO Help:

It is said in the world of marketing that “your network is your net worth.” And it is true in the case of your local SEO strategy. Try to build relations with local blog owners that are also writing in your niche. It will benefit your business later.

Let’s assume that you own a website of a coffee shop and want to rank quickly in your city for keywords like best coffee shop near me, without spending much on paid ads. You can contact any blog already talking about the best coffee shops and cafes in the city. When you get a backlink from a blog that already has traffic and already ranks for some keywords of your niche, it will eventually bring traffic to your website.

Related forums of your niche:

Forum submission is one of the oldest ways of generating backlinks. By joining the niche-related forums, you will first get an idea about the Questions that are still to be answered, when you will clear any confusion. Answer and help others and share your website’s link, which will also help your website.

Forum submission is a great way to help others find what they want to know and generate valuable backlinks that can boost your traffic and assist in ranking some keywords. So, forum submission is cost-effective and great for your off-page SEO strategy. However, you need to look natural and don’t just spam just for the sake of pasting a link to your website. Stay in your niche, be relevant, and be helpful; you will get the reward.

Guest Posting is key:

Create engaging, helpful, and valuable content; paste the proper URL of your existing webpage with appropriate anchor text. If your content is crisp, to the point, and engaging, it will also drive traffic to your website.

Always try to pick an authoritative blog with high traffic to publish your content. Backlinking is tricky because it can give you benefits and, in some cases, might backfire. Some backlinks are good for nothing, so you need to consider the website’s authority and traffic before having a backlink.

Disavow Toxic Backlinks:

As we’ve mentioned above some backlinks can be harmful and just like SEO-friendly backlinks, there are some backlinks that are good for nothing and might get your site in trouble. Those Irrelevant, toxic, and spammy backlinks pointing toward your website are a part of black-hat SEO. So that is also an important point to consider when preparing an off-page SEO checklist.

Always check the spam score of the websites that give your website a backlink. In some cases, your competitors also create toxic, spammy, and harmful backlinks to de-rank your website in Google’s SERPs.

If you find any suspicious URLs from such domains, disavow these links to keep your website safe and secure. Google, as-well-as tools like SEMrush and Ahrefs, will help you find such toxic links. Download the list of those links and then paste it into the Google search console.

Always keep track of your precious Backlinks:

Keeping track of your precious backlinks that have given you traffic is significant. Sometimes backlinks get lost as well for many reasons, like 404 errors. Tools like SEMrush and Ahrefs also give you the details about the live URLs are ones that are lost. And by keeping track of your valuable backlinks that have given you traffic, you can contact the site owner to ask to fix 404 errors or you can get new backlinks.

Keep your backlinks managed and well organized. You need to keep track of these critical points.

When the link goes live?
Referring domain?
The Authority and Traffic Referring Domain have?
What is the target URL on your website?
Were the anchor texts that you wanted to be used correctly?
Weather the link no-follow or do-follow?
Is the link you’ve received also indexed in the search engines?

Proper Anchor text For CTR and bounce rate:

An Anchor text is a clickable text which links one webpage to another. The target URL must be relevant and contain information about the topic on the primary source page.

Anchor texts are not just crucial for guest posting and Off-page SEO strategy. Still, it also needs to be relevant to your Internal linking strategy.

If you have a webpage on your website that talks about “Ladies handbags and purses,” you can give an anchor text in your content against the keyword “Affordable handbags for the woman” but link it up with your previous content about “Ladies shoes for party and traveling.” that is not relevant for your audience that is looking for the information just about “affordable handbags for the woman” by doing this you might get some clicks against that keyword. Still, it will give a wrong impression and might affect bounce rates and vice-versa.

An irony about Off-page SEO and Guest Posting:

Let me be clear about guest posting:

Most websites will charge you $40s.
Some might ask for $100.
Some might charge $500 for simply inserting one URL of your website, which is insane.

A backlink is an investment in your website that will pay you back later.

According to a survey report by SEO experts in London, they reached out to (around 2,000 websites a day) and found that more than 80% of site owners will charge you a fee for a backlink. Unfortunately, this is a bitter truth about off-page SEO.

So, if you have a low budget, you should take your time and look for websites that offer free guest posting because you should keep in mind that guest posting is an important part of your Off-Page SEO checklist and SEO Strategy overall.

Conclusion:

So, to conclude this whole SEO Strategy debate about the Off-Page SEO Checklist, I would seriously suggest you hire a professional S.E.O consultant to tick all the boxes of this off-page SEO checklist and check all the critical points for on-page SEO strategy as well. Additionally, these factors should not be neglected, like technical SEO issues with your website. If problems like crawling, indexing, and sitemap check-ups are not taken care of, that might hurt your site.